With the ability to rank organically in search engine queries, bloggers excel at increasing a seller’s conversions. The blogger samples the product or service and then writes a comprehensive review that promotes the brand in a compelling way, driving traffic back to the seller’s site. The blogger is awarded for his or her influence spreading the word about the value of the product, helping to improve the seller’s sales.
Before I share the strategies that I’ve used to generate over $100,000 in affiliate commissions per month at this point, there are two extremely important rules I use when promoting products that are not my own. You don’t have to use these rules in order to become an affiliate or be successful at it, but it’s what has helped me grow my affiliate income tremendously over the last couple of years:
Understand your demographics. Every affiliate will have their own target demographic. As the affiliate marketer, it's your job to understand your affiliates' demographics, and tailor your advertisements or reviews in such a way that that target demographic will be reached through your platform. Knowing, for example, the target demographic's age, interests, and average income range, will help you tailor your reviews and advertisements to that demographic.
I want to be honest. Affiliate marketing is not as easy as everyone makes it look. You have to find a good program & a strategy to actually make money online. And if you’re looking for best affiliate programs - BitDegree is one of them. My profit with BitDegree didn’t come very fast, but when it did - the earnings were higher than I’ve ever expected. They really have the best marketing material.
It’s more than just setting up a website and throwing up some affiliate links — after all, you need to have readers visiting your site and trusting your opinions in the first place. Just imagine if you were walking down the street and someone came up to, raving about a new pair of headphones they got. You don’t know this person, and they don’t even know if you’re in the market to buy a new pair of headphones, so you’re more than likely going to ignore them. But if a good friend comes up to you to chat about your favorite music and tells you about their new favorite headphones, you’re more interested and invested in what they have to say. Building a trustworthy website does not happen overnight. It takes time.
Mistake #2: Using the “They must not be my people” excuse to be spammy. I’m not a fan of this common tactic. Here’s how it works: people send a huge number of sales/promotional emails to their list with no warning and with no easy way to opt out. When people complain or unsubscribe, they put it on them (“Oh well, they aren’t my type of subscriber anyway…”), instead of taking responsibility for the spam (let’s call it what it is). What ever happened to “treat others the way you want to be treated”?
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Review sites feature reviews of products/services that the marketer has tried and can attest for. Each product/service review includes a link or banner ad that will take customers to the merchant partner's website. The advantage of review sites is that they require less frequent updates. Marketers simply have to make minor tweaks to their websites to ensure that search engines continue to list the website in their search results.
Access more than a hundred courses on various aspects of affiliate marketing and related domains on Skillshare, by simply subscribing to the platform for nearly zero cost. The best part is that you are not charged until a few months, so you can test things out and cancel subscription at any point if you want. The courses here include techniques on how to drive traffic to your website for free, how to use Instagram for promoting offers, how to set up an Affiliate Business and a lot more.
“I literally screamed so loud that I shocked even myself! … It is hard to describe the feeling one gets when one makes the first money from blogging. … I have felt that feeling several times since then, but nothing compares to the first time when I actually did make some money from my blog. And this sale came less than one year after starting my blog!”
Next, research individual affiliate programs to compare their structure. You want to consider factors such as how much the commission is and how often the affiliate pays. Also, make sure you understand what rules, if any, a company imposes for being a part of its affiliate program. Additionally, you're likely to make more money with affiliate marketing content that is similar to your own.
Dr. Rose wrote that she was about to give on in frustration, then, fortuitously, she ran across a pin that blared, “How To Make Your First Affiliate Sale in 24 Hours Using Pinterest.” She clicked it out o fcuriousity, then found out what the “catch” was. The link was to a purchase page for a book by that name. Not wanting to make the purchase — after all ,she’s been blogging for a couple of months, but still ahdn’t made any money, she thought to herself “How’s this possible?”
You can put up banners on your site, to promote your affiliate offers. Most affiliate programs will usually provide their own creatives when you sign up for their offers. All you have to do is insert the banner on a highly trafficked page (your affiliate tracking is usually embedded within the code). Banner ads in the right locations can do a great job of driving sales.
You can create a free account and get an overview of the dashboard and access some initial knowledge without any payment. However, live events, research features, and the level 2 - level 5 series of courses, walking you through the process of creating and growing a business within the niche that you want, are limited to premium members. Membership costs $19 a month, or is priced at an individual rate. But it’s absolutely worth it when you take it seriously and want to invest in yourself.
The first thing to do is to join an affiliate program then select the products you intend to sell. The owners of the products would provide you with an affiliate code you can use for referring traffic to the main site. Also, you will be offered banners, text links and several forms of creative copies in which you just copy and paste the code on your own site to refer traffic. Any interested customer who clicks on the links from your website will be redirected to the main site where the product is sold and if they pay for the product or subscribe to a program/service and indicate you as the referral, you get a certain percentage as commission.
Banners – after testing them out I decided to take down my banner ads since they looked salesy and weren’t working like my affiliate links did. They’re easy to throw up, but distracting and probably won’t get great results. If you try them, be sure to show specific sidebar banners based on the type of content people are reading on your blog (for posts that fall under my SEO category I would show a banner related to SEO, and for posts under my website speed category I would show a different banner). You can do this using a plugin like Widget Logic.
What struck me about Dr. Rose’s experience was how affiliate marketing attracts everyone — from those with no degrees (but with strong work ethics), to those who are fully degreed (and pedigreed), but who want to do their own thing. Dr. Rose stated in that post that her mission was to earn what she earned as a pharmacist in a year — in one month in affilite marketing/blogging.
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
You Don’t Need To Track Affiliate Links To Improve Conversions – you will always hear people telling you to track affiliate links. But for me, I generally use the same content about SiteGround on all my speed optimization articles… it is very important it converts well. Change your approach on how you recommend your affiliate product (it’s perfecting your sales pitch).
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Of course you want affiliates with high commissions, but they should also have a solid reputation with high conversions and low reversal rates (you get $0 if people cancel after signing up). If they’re part of an affiliate marketplace like ShareASale or ClickBank you can see some numbers there. Companies likes Amazon/SiteGround are safe bets, otherwise do your research (or track your affiliate links so you can monitor their performance). Avoid affiliates offering huge commissions since this probably means they’re struggling to acquire/retain customers naturally. This will hurt your numbers (specifically your conversions/reversal rates).